Koalition created the website and design tool for the Inside Shapes carpet collection. The website was aimed to introduce and educate SHAW customers on the “Inside Shapes” collection and collaboration with Stockholm based design studio Form Us With Love.
The design tool is compelling and powerful tool that showcases the unique shapes in the Shaw x FUWL collection and how they can be used to create unique designs. The tool made it easy for customers and designers alike to create their own designs, as well as make it easy for the users to go from design, to ordering and installing
We built an full fledged designer tool. This web application enabled designers to create, save, share and modify their designs and download installation specs.
Designers and users can choose from a vast variety of designs from a library with plenty of filter options.